Merlin delivers connected cross-channel experiences
We think users first and design connected journeys with rich profile data, impactful experiences and customer centric technologies to build meaningful relationships.
According to legends Merlin was an advisor to King Arthur.
Merlin united the kingdoms and brought peace and prosperity. Today, in a similar fashion, Merlin Creatives advises brands with cross-channel communication strategies and concepts, boosting brand engagement and increasing lifetime value.
Get - Identify and activateWe design programs to convert identified and unidentified consumers into buying customers as early as possible in their journey.
Keep - Loyalty through relevanceMerlin develops only relevant content, for all touchpoints. So you can differentiate content on persona, lifecycles and segmented value.
Grow - Valuable relationshipsMerlin aims for a mutual value exchange in the relationship between brand and consumer. So you can build long-lasting valuable relationships.
With a firm belief in unstoppable changes in digital, we manage this change for the brands we work for. We use our expert understanding of digital consumer behaviour to deliver stronger cross-channel brand engagement
We help you to connect and engage with customers. With expert knowledge of digital consumer behavior. Deliverables: engagement value index, eco system strategies, brand mapping and touchpoint analysis, value proposition modeling
We design engaging lifecycle strategies that deliver. With smart cross-channel campaign flows. Deliverables: buyer personas, journey mapping, crm profiling, customer segmentation, customer contact lifecycle strategies, tooling selection.
We automate your marketing and increase conversion. With the right tools, processes and platforms.Deliverables: relevant and contextual content, responsive landingpages and websites, omni channel and mobile first experiences, e-mail and social campaigns.
Mark helps brands creating valuable long-term connections between consumers and brands. As a digital native, he has over 15 years of experience with developing cross-channel digital customer experiences in mobile, retail, and consumer electronics. Contact Mark at +31 6 53 79 66 39 or email@example.com